Air New Zealand's latest Christmas commercial uses children on Santa's "cheeky list" to make a less than subtle impression on US President Donald Trump.
At the point "Nicest Christmas Ever" children on the naughty list gather for a global summit to get better, and alternate with ideas like "30 percent less hair loss".
But the US representative – with the red cap "Make Christmas Great Again" – does not help them.
"I have to say that I am not naughty at all," he insists. "In fact, I'm the nicest person I know."
The other children in the room laugh at the statement.
"I did not expect this reaction," says the American child. "But that's okay."
The moment is a recall to the leaders of the world who are laughing at Trump during his speech to the United Nations General Assembly in September.
"In less than two years, my government has accomplished more than almost every government in our country's history," said Trump, bumping into Snickers.
More information about this year's holiday advertisements can be found here.