Josh Christie, co-owner of Print: A Bookstore in Portland, ME, has signed many documents before publishing a book. But few have come up with as many Gilead-like terms as the affidavit for the sequel to "The Handmaid's Tale."
Mr. Not only did Christie undertake to keep "The Testaments" in a supervised and closed place, but also forbid any employee to photograph the book or read a single passage before its release date: September 10 at 00:01 ]
And yet, on Tuesday, a week before the highly anticipated release, some Amazon buyers had already received copies of the book. This development has infuriated independent bookmakers, exacerbating Amazon's long-smoldering resentments for undercutting their ability to make a profit.
Amazon, the world's largest and fastest retailer, blamed the technology for the error.
"Due to a technical error, a small number of customers were mistakenly sent a copy of Margaret Atwood's" The Testaments "(19459007), a spokesperson said in a statement," We apologize for this mistake our relationship with authors, agents and publishers and regret the difficulties this has caused them and our fellow book sellers. "
Amazon would not say exactly how many books were published ahead of time.
The company's response is limited to the
Rebecca George, who owns Volumes Bookcafe in Chicago, disapproved of the term "fellow bookie."
"They are their own monopoly y Chaos, "she said in an interview," Believing we're in the same class of retail, really annoys me. "
Ms. George says She hoped that Amazon – like sometimes booksellers – would face a fine for violating embargoes.
In a post on LitHub, Josh Cook of Porter Square Books in Somerville, Mass., Repeated this feeling. "If Amazon has no significant consequences for violating a contract that she and everyone else have signed," he wrote, "what exactly is the point of strict sales dates and embargoes?" Reviews for The Nerd Daily were among those who received "The Testaments" ahead of time. Given that she had already requested an expanded copy from the publisher and nobody knew it was too early, she was surprised when an email from Amazon appeared in her inbox on Sunday, saying, " We can join in your order to you earlier than we originally promised. "
The book arrived on Tuesday. "It's hard for me to understand how this kind of mistake is made," she said Thursday evening in an interview.
Penguin Random House, publisher of "The Testaments," said in a statement: "A very small number of copies of Margaret Atwood's 'The Testaments' were prematurely distributed because of a retailer's rror, [19459012Wehavecometoappreciatethatreadersandbooksellershavepatientlywaitedpatientlyfortheeagerlyawaitedsequeltothebestsellingnovel"TheStoryoftheMaid"
A representative of the publishing house did not immediately respond to further questions on Thursday .
On Thursday night, the book topped Amazon's bestseller list and surpassed "Call Sign Chaos: Learning to Lead" by former Defense Secretary Jim Mattis.
Dr. George and Mr. Christie said that Images of books sent by Amazon were already on social media, which could cause customers to "The Testaments" from the online giant instead of Buchha to buy.
"When a bunch of people show that they have their copy, many misinformed people will order from Amazon," she said.
Even the booksellers are upset because the scale is already tilted in favor of Amazon. In addition to the simple order on the website, said Mrs. George, there is also a price difference.
On Thursday, the book was listed on Amazon for $ 17.37. In a thread on Twitter the Raven Book Store in Lawrence, Canada calculated that "we would make $ 1.73 per copy if we sell it at their price."
Although The Kerfuffle's long-term costs for what is expected to be one of the bestselling books of the year – if not the decade – was unclear, there was a short-term benefit to some angry booksellers.
Mr. Christie's provocative Posts on Twitter asking readers to pre-order the book at his store led to a record number of pre-orders in the last 24 hours, he said.