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Bid maker Tushy plans to rename Buffalo Bills stadium



Buffalo Bills fans have complained for years that their stadium looks like crap – and now it could get an appropriate name for the toilet.

Luxury bidet company Tushy announced an offer for naming rights for the Bills Stadium in Orchard Park, New York, on Wednesday after current sponsor New Era had withdrawn from its own naming rights contract with the team.

The company’s deal was reportedly valued at $ 12.5 million and would rename the venue “TUSHY Stadium”.

As part of the plan, Tushy hopes to cause a sensation in college sports: “Assuming that the offer is accepted, TUSHY wants to work to bring a college football bowl game to Orchard Park and the first ̵

6;Toilet Bowl ‘to host. ”The company said in a press release on Twitter that it was widely distributed.

Also included are hundreds of portable toilets equipped with tushy bidets for the parking lot and the tailgate areas of the bills.

The Bills Stadium is one of the oldest arenas still used in the NFL. Originally opened in 1973 as the Rich Stadium, the Bills first sold the naming rights in 2016.

The offer follows an outstanding year for the bidding company that appears to be cashless during the coronavirus pandemic. As states began to block, Tushy saw a significant increase in sales as consumers began hoarding toilet paper, according to the Crunchbase business magazine.

In early April, Tushy had several remarkable sales days and reportedly sold bidets worth over $ 1 million in one day.

However, it is unclear whether Tushy’s offer will be taken seriously. MarketWatch reports that the former stadium sponsor paid the bills about three times as much as Tushy’s naming rights offer.




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