Every now and then, a large corporation manages to play the news cycle accurately. In general, such things are not recommended and can backfire pretty easily, but MillerCoors' own Blue Moon Brewery would have been stupid not to use the big announcement from yesterday's Jeff Bezos & # 39; Blue Origin.
The company made a stupid tweet yesterday, doubling with the announcement of a limited edition barrel "inspired" by newly announced lunar module Blue Moon. The release is scheduled for July on the occasion of the 50th anniversary of the moon landing of Apollo 11.
What it will look like – the above is clearly just a model. It is thought that Bezos and Co. will have to play if the thing looks like the Blue Origin model, with a few clicks up. Pricing, availability and all the goodness will come closer to starting on July 20th. In the meantime, the original will not arrive until 2024, which is in line with Vice President Mike Pence's declared goal for the US return to the lunar surface.
In the meantime, you can see the full revelation here: