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Canon benefits from the instant print trend with its new CLIQ cameras



Canon announced a new pair of instant print cameras that will challenge Fujifilm's Instax mini-film cameras, part of the trend adopted by social media users and influencers alike.

Enter the two Canon IVY CLIQ instant print cameras. Each of Canon's new shooters can take up to ten sheets of zinc film, export their photos to the CLIQ + Instant Camera Printer + app, and has an optical viewfinder and a USB cable to charge the battery.

The IVY CLIQ + (the upper end of the two cameras, called in Europe Zoemini S), has an 8-megapixel sensor with 2 x 2 and 2 x 3-printing options, expansion via a microSD card slot, a reprint option to share the latest shots with friends, and a selfie mirror surrounded by a LED ring of light to give you the perfect vanity. Canon and authorized retailers will start selling the IVY CLIQ + in April, including ten sheets of 2

5;3 photo paper that you can start printing for $ 159.99. It comes in pearl white, sapphire blue or ruby ​​red.

Meanwhile, the IVY CLIQ camera (called Zoemini C in Europe) is at the bottom of the Canon instant print camera area. It only has a 5 megapixel sensor, the same print options for 2 x 2 and 2 x 3, the expandable microSD card memory and the selfies mirror. However, it does not have the LED light ring that CLIQ + has. The price of the IVY CLIQ Starter Kit, which will also be shipped in April, is $ 99 and includes the ten film sheets that begin at the beginning.

But here's the catch: Zinc's film is not comparable in terms of color or resolution to Fujifilm's film. Also, Canon is already late, so I'm wondering how well it can keep up in this market.

However, if you can check out the movie edition, the new IVY CLIQ + print cameras could be useful for your next trip. Meanwhile, I stay with my smartphone camera.

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