Discovery on Wednesday announced that they will make their own cable TV channel as soon as possible.
The still unnamed network will debut in summer 2020 and take over the space currently occupied by the DIY Network, which reaches 52 million US homes, Discovery said.
A new subscription streaming service is also in the plan.
"We want to be honest, authentic programming that brings families together," said Chip and Joanna Gaines in a joint statement ,
HGTV president Allison Page wants to serve president of the new joint venture.
Programming for the new network is currently in development, but garden, food, wellness, entrepreneurialism and design. The entire library of "Fixer Upper" wants to be featured on the channel.
Chip and Joanna Gaines rose to notoriety thanks to their home makeover series, which premiered in 201