Another day, another Apple lawsuit.
A recent lawsuit targets Apple's questionable commercialization of its iPhone X, iPhone XS and iPhone XS Max, claiming that it does. The company tricked its consumers about display specifications and pixel counts, as well as the notch on its newer phones with deceptive wallpaper. In the lawsuit filed Friday in the northern district of California, two plaintiffs allege that the phones are not "all screens," as announced.
"The illusion of screen size is simply due to Apple cutting the corners – the defendants At the corners of the product and product screens there are nicks without pixels on top of the screens, but the defendant calculates the screen size of the products by: it includes non-screen areas such as the corners and cut-out notches above the screen. "The missing screen areas also reduce the number of fake pixels of the products' screens below their advertised pixel counts."
Since Apple cut these off Not taking into account corners and cutouts, Apple forged the ads by about 1/16 of an inch. "The lawsuit also states that one of the plaintiffs" felt that the iPhone XS and XS Max were not indenting the top of the phone "because it was presented in marketing materials – which, frankly, meaningful l is.
Apple litigation often crops up, but this is an interesting argument in favor of Apple's alleged dodgy marketing of its newer models. As some pointed out at the beginning of the year, the partial black backgrounds that Apple has chosen for its iPhone XS and XS Max in marketing materials and displays have largely erased the score.
Already in September, Gizmodo wrote that a case would be possible It should be noted that Apple was cautious about the score by choosing a background that obviously obscured the feature. Similarly, however, might have been an oversight of the company (though we're talking Apple here).
The lawsuit is currently seeking class-action status. Apple has not immediately returned a request for comment on the lawsuit.
So another frivolous lawsuit or rewarding consumer representation in holding companies about their marketing?