قالب وردپرس درنا توس
Home / Entertainment / "Crazy Rich Asians" goes to China. Will it be a hit?

"Crazy Rich Asians" goes to China. Will it be a hit?



China's film regulator usually runs only 34 foreign films a year in cinemas. Winning one of these coveted slots can boost a movie's box office earnings significantly. Some major Hollywood films, such as "Ready Player One" and "Black Panther," have made bigger debuts in China than in North America.

"Crazy Rich Asians" has a different title for China, which roughly means "Tales of Gold Digging". This is in contradiction to the story of the film, in which the main character initially does not believe in the incredible wealth of family of her Singaporean friend. When it came to Hong Kong in late August, the title was translated into "My Super Rich Boyfriend".

In the United States, the film was hailed for occupation from all over Asia, at a time when Hollywood came under fire for its lack of diversity. In China, where most films show completely Asian films, that is far less remarkable.

Warner Bros. did not respond to a request for comment whether any changes to the film had been made at the request of the Chinese regulator

  & # 39; Crazy Rich Asians & # 39; Sequel in Early Development at Warner Bros.

The creators of "Crazy Rich Asians" had hoped for a run on the world's second largest film market.

"We are all praying to the Chinese gods now," said producer John Penotti in an interview with The Hollywood Reporter in August. "From my colleagues in Beijing, it looks like we are very concerned about it."

"Crazy Rich Asians" was a late summer hit in the US and has since been published in dozens of countries, from Australia to Venezuela. It has so far made $ 228 million worldwide.

(Warner Bros., like CNN, is owned by WarnerMedia.)

Eric Cheung, Yazhou Sun, and Jethro Mullen have contributed to this report.


Source link