Analytics company Mixpanel has become a trusted source for adoption of iOS devices. However, his tools can also be used to track iPhone models. There was much news about the slowdown in iPhone sales, and Mixpanel's data provides interesting insights into this speculation.
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The company's data comes from analysis frameworks in apps and mobile websites that can be viewed using iPhone model numbers and other details.
According to the Mixpanel, the iPhone XR is indeed the best-selling iPhone model in the week and reflects what Apple VP Greg Joswiak said last month. This is judged by the weekly increase in iPhone XR acceptance with the acceptance numbers of the iPhone XS and the iPhone XS Max. The iPhone XR does not lead by a long margin, and there are individual days when it is sold out by the iPhone XS or XS Max, but on a weekly basis it prefers.
If you look at the iPhone XS and iPhone XS Max combined, the iPhone XR is regularly oversold by this combination. However, this should not necessarily be surprising since it is not necessarily a fair comparison to compare two models with one.
iPhone 8, iPhone 8 Plus and the introduction of the iPhone X also holds steady. There are even a few weeks in which the acceptance of these last generation devices actually increases. By 8 December, the acceptance of the iPhone X is 11.39 percent, followed by the iPhone 8 Plus with 9.31 percent and the iPhone 8 with 9.22 percent.
One interesting thing, however, is the acceptance rate of the iPhone compared to the iPhone XS, iPhone XS Max and iPhone XR this year. 8, iPhone 8 Plus and iPhone X after market launch last year.
Mixpanel states that the iPhone XR was at 1.5 percent acceptance five weeks after launch, while the iPhone 8 and iPhone 8 Plus gained 3.6 percent in the same post-launch period.
Mixpanel sees an introduction to the top-of-the-line iPhone models two months after its launch. The iPhone X was able to establish itself in this time by about 7 percent, while the iPhone XS and the iPhone XS Max have secured by about 5 percent.
Here and here you can see the interactive iPhone maps for the acquisition of Mixpanel. Finally, the data show that the iPhone XS and the iPhone start XS Max slower than the previous year's iPhone X, but the iPhone XR is indeed the best-selling iPhone, Apple suggested last month.
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