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Disney, Nestle pull YouTube advertising into turmoil about children's videos



A spokeswoman said YouTube has already terminated accounts and entire channels, disabled "infringing comments" and reported any illegal activity to law enforcement. The company saw only $ 8,000 in ad spend on the videos in question, the spokeswoman said, promising to repay marketing funds.

The answer reflects what happened in 201

7, when brands such as HP and Mars drew their ads after hearing about their campaigns. They ran into clips that were intended either for exploitation of children or a large number of pedophile comments contained. The companies eventually returned to buying ads after appearing to have touched on YouTube's situation, but apparently not everything was addressed. A surefire solution can be difficult. YouTube's content moderation is based on a mix of AI and human error that can not always be expected to be flawed, and many recent videos are legal in and of themselves. There may be a need for more aggressive monitoring if such incidents are to be avoided in the future.


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