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Home / Business / Eric Bohl, Missouri meat lobbyist, praises Burger King's new vegetarian Impossible Whopper

Eric Bohl, Missouri meat lobbyist, praises Burger King's new vegetarian Impossible Whopper




(Newser)

When Burger King wanted good publicity for his meatless Impossible Whopper, he arrived via an unlikely source – a check by a Missouri Farm Bureau official. In other words, a meat lobbyist according to the Guardian . Eric Bohl wrote that he had tried the company-based burger, which is currently available only in the St. Louis area, and seemed surprised and disappointed: "If I did not know what I'm eating, I'd have no idea not beef. "However, this is not just a food inspection ̵

1; it's a warning to the industry. "If farmers and ranchers believe we can taunt and reject these products as a temporary fad, we're kidding," he writes. "This is not just another nasty tofu burger that only a dedicated hippie can persuade to eat."

In a second post, he calls the emergence of the Burgers a "wake-up call" for meat farmers. Companies like Impossible Foods are following the industry and it would be a mistake to ignore the threat, writes Bohl. His burger test convinced him that herbal products are preserved and will improve only in taste. Bohl's advice: "Ranchers must champion their products" by spreading that animals are treated humanely and that "meat is nutritionally superior". Click here to read the original review. (Read more about Burger King stories.)

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