Onavo allowed Facebook to monitor the time users use per app, as well as the mobile / Wi-Fi data they use and the websites they visit. It also showed their country's social network and the model of their device. The program collected the data that convinced the social network to acquire WhatsApp, one of the largest instant messaging services in Asia. As you can see, this is a huge loss in market research, especially as the company not only kills the Android app, but also ends the Onavo program. A spokesman said TechCrunch :
"Market research helps companies develop better products for people, and we focus on reward-based market research, which means we will end the Onavo program." 19659003] The company recently faced an intensified scrutiny after a TechCrunch report revealed that it used Onavo code to leverage a new application called "Facebook Research" to allow users to access got their data. While the application told participants that their activities would be monitored in exchange for gift cards, they were asked to install a company certificate. Since Apple only allows developers to use this certificate for enterprise applications only, Facebook Research clearly violated the App Store guidelines. As a result, Cupertino banned the company certificate from Facebook and broke all internal applications.
Based on the speaker's statement, Facebook continues to plan to pay for more information. The company just has to find a way without violating the guidelines of the platform.