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Facebook still does not know what user data Cambridge Analytica actually had



In Facebook's Cambridge Analytica drama, there are still some (big) stones to shoot.

Despite the suspension of the data company that collected the personal information of 87 million Facebook users without their permission, Facebook is still trying to figure out how big the Cambridge Analytica problem is.

"To this day, we still do not know what data Cambridge Analytica had," said COO Sheryl Sandberg on Tuesday at Recode Annual Code Conference at Rancho Palos Verdes, California [1

9659005] This is not really a secret, although it is an interesting memory. Facebook should conduct an audit of Cambridge Analytica, a data company used by Donald Trump's presidential campaign during the 2016 election. But this audit was postponed when the British government came in to conduct their own investigations.

Facebook has apparently not resumed the audit – at least not yet.

Asked if Facebook employees who helped with the Trump campaign discovered any suspicious data, Sandberg said, "No, not really."

It is important to understand what data Cambridge Analytica had to find out what role Facebook could play in the 2016 US presidential election.

Here are some more highlights from the conversation:

  • Sandberg has taken back Apple's recent criticism of Tim Cook over her data problems, saying that Facebook "defies its respectfulness". Remember that Zuckerberg said Cook's comments were "extremely slippery."
  • Sandberg said she expects Facebook to get more questions from the regulators when it makes more billion dollar acquisitions like Oculus or WhatsApp. "Sure, when you get bigger, there's more control over acquisitions – and it should be," she said. Sandberg predicted that a larger acquisition would be "probably allowed" as long as the acquired company was not in touch with Facebook's core business, but an extension of it.
  • Facebook makes more hardware – look at the new Oculus headset – but do not expect Facebook to re-launch the failed efforts of the past to create an operating system or its own mobile device: "I do not think so we talk about phones, "Sandberg said.