FedEx, the shipping conglomerate that has exclusive naming rights for the Washington Redskins Stadium, has reportedly threatened to remove its signage if the team retains its name.
The company announced its intentions to the team in a private letter on July 2, the Washington Post reported Thursday. It was the same day that the company publicly asked the team to change its name.
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According to the Washington Post, FedEx said the team’s name could damage the brand’s reputation and was not part of their efforts to create a “more inclusive society.”
And because FedEx is reported to believe that the Redskins’ name could potentially damage their name, they have told the organization that at the end of the 2020 season, unless the team name changes, the signs will be removed from the field.
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Well-known retailers such as Amazon, Walmart and Target as well as Nike and Dick’s Sporting Goods have also removed Redskins goods from their websites. The team’s minority owners, including FedEx CEO Fred Smith, have also reportedly tried to sell their stake in the team, according to several reports.
Redskins announced last week that it would “thoroughly review” the team name that had been used since 1933.
“Given the recent events in our country and feedback from our community, the Washington Redskins are announcing that the team will go through a thorough review of the team name. The review formalizes the first discussions the team has had with the league in recent years, ”said the team.
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Team owner Daniel Snyder added: “This process enables the team to take into account not only the proud tradition and history of the franchise, but also contributions from our alumni, the organization, sponsors, the National Football League and the local community on which it is based proud is represented on and next to the field. “
NFL Commissioner Roger Goodell expressed his support for the team’s discussions about the name.