Uber has been the subject of numerous public scandals in its 10-year history – from sexual harassment in the workplace, to data protection, to workplace sexual harassment, labor strikes, and countless other controversies. But thanks to a forthcoming book on the beleaguered company, employees had the opportunity to recall something that some of us may not remember: the sketchy fee for safe rides.
This particular public relations fiasco – one related to a company policy originally announced in 2014 – was released this week courtesy of an article from Super Pumped: The Battle for Uber an upcoming New York Times reporter Mike Isaac, surfaced. He talked to people who had worked on the project.
"We've increased our margins because our trips were safer," the former Isaac said last year as he researched his book. "It was obscene."
Following a wave of customer complaints about the service, Uber has announced that it will charge a $ 1 fee for safe travel at over-x rates. The fee – said the company in a blog post that has since disappeared from its website – would cover the costs associated with the ongoing efforts to improve the security of its service education, current and future development of security features in the app and insurance. "
The low" fee "for" security "reported by Bloomberg has in the past risen to $ 2.50 in some areas, generating almost half a billion dollars for the company. However, in a class action lawsuit against Uber, it was later alleged that "Uber's background review and security measures are completely inadequate, despite the charges against its drivers, far behind the requirements of other commercial carriers."
Uber spokesman did not immediately return a request for comment on the Times report. However, the company eventually reached an agreement on Uber's security claims in the amount of about 30 million US dollars. But to think – then all the other shit happened. It's almost as if tech companies learn practically nothing when caught with their pants down.
This fiasco is just a drop in a huge bucket of Uber controversy and a striking reminder that Uber – and probably – it was still – was just as bad as you suspected.