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Home / Technology / Fortnite: Potential exposure to one of the most popular video games of 2018 – Tencent Holding Ltd. ADR (OTCMKTS: TCEHY)

Fortnite: Potential exposure to one of the most popular video games of 2018 – Tencent Holding Ltd. ADR (OTCMKTS: TCEHY)



Fortnite has become one of the most popular video games of 2018. The game was developed by Epic Games of Cary, North Carolina. Tencent Holdings holds 40% in Epic. Investors may partially suspend Epic by purchasing Tencent shares (OTCPK: TCEHY). Alternatively, they can buy funds such as EMQQ – the Emerging Markets Internet and E-Commerce ETF – which Tencent will keep starting on 31 July 18

What is Fornite?

Fortnite is a video game that was developed in 2017 and released various software packages with different game modes that would otherwise have the same overall gameplay and game engine. It's popular game is Fortnite: Battle Royale

Fortnite Battle Royale is a player-versus-player game for up to 100 players, playing alone or in squads of two or four. Players drop out of a "Battle Bus" that crosses the playing card without weapons. When they land, they must search for weapons, objects and resources and avoid being killed while attacking other players. Over the course of a round, the safe area of ​​the card shrinks due to an incoming storm; Players outside this safe area take damage and can be killed. This forces the remaining players into tighter spaces and encourages player encounters. The last player or group is the winner.

Individuals can play Fortnite for free. However, to get through levels, players must buy a premium version of the game. Players can purchase Slaughter Passes that offer additional challenges and rewards, allowing them to move through the levels faster. In addition, players can buy V-Bucks that allow them to buy items such as skins, emotes, and other accessories for the game.

How popular is Fortnite?

PCGamesN noted that Epic Games' internal sources reported less than a year ago Fortnite has grown to over 125 million users worldwide. They also noted that Tencent reported that over 40 million players per month are logging into the game.

On 7/12/18, the 5th season download of the game crashed the internet game data. An Akamai blog noted that the download generated 37 TB (terabytes per second) of traffic on the Internet. To make this clear, this traffic would be comparable to downloading the average mobile game 2.8 million times per minute, Akamai said. By way of comparison, an article in Forbes noted that Internet traffic generated by the 2016 presidential election generated 7.5 Tbps of Internet traffic.

How much money does Fortnite make?

An article in Forbes reported that Fortnite grossed a staggering $ 296 million in April 2018, from $ 223 million in March and $ 126 million in February, making it a billion-dollar game in its first year.

Recode noted that Fortnite scored more revenue in a single game month than any other game of its kind. The free-to-play game set a new record $ 318 million in May 2018. The article pointed out that Fortnite has injected more than $ 1.2 billion in revenue from unimportant clothing and clothing in-app purchases. Dance Movements

Potential Future Growth

Fortnite was launched on April 24, 18 in China founded by the partnership with Tencent. According to gameindustry.biz, Tencent has pledged to invest more than $ 15 million to ensure that Fortnite is successful in China. Tencent last year proposed an ambitious plan to build a $ 100 billion esports industry in China by 2022, according to the article. The article also mentioned that Tencent is also the Chinese publisher for Fortnite's biggest rival in the Battle Royals genre, PlayerUknowns Battlegrounds

An article in the China Internet Watch noted that China's online gambling market in 2016 was 177 billion yuan (25 $ 7 billion) and, according to iResearch data, in 2019 will grow to more than 232 billion yuan ($ 33.69 billion).

According to Recode, growth could accelerate if Fortnite is released on Android this summer.

Summary

Tencent's goal is to grow its online gaming business. To this end, they bought 40% of the shares in Epic Games, which developed one of the most popular video games of the year.

EMQQ – Emerging Markets Internet and E-Commerce ETF – held Tencent Holdings as of 31.7.18. The purchase of EMQQ may provide investors with a partial presence in Epic Games and the video game market in China.

Disclosure: I am / we are long TCEHY.

I wrote this article myself and it expresses my own opinions. I do not receive any compensation for it (except from Alpha search). I have no business relationship with a company whose shares are mentioned in this article.

Editor's Note: This article discusses one or more securities that are not traded on a major US stock exchange. Please note the risks associated with these shares.


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