At a time in history, most people could only know celebrities through their performances on stage, on the screen, or on the radio. Over time, they became more accessible as newspapers and magazines detailed their lives and activities, sometimes through a scary and somewhat unwanted lens. Now celebrities are turning things around as they actively engage with fans over the Internet. We can find people like Taylor Swift and Chrissy Teigen responding to their fans on Twitter, or Andrew Rae (from Binging with Babish), who gives live questions and answers and cooks on YouTube. Google is now bringing its Cameos app to Android so celebrities can communicate with fans by posting short video responses to frequently asked questions.
Last year, Google launched the Cameos app for iOS, which allows celebrities to respond to their fans. The app itself does not directly affect most of us – unless you're actually a celebrity. It's designed to submit questions to the user so they can record short video responses and send them directly to Google for viewing in search results and in the feed.
Cameos on Google is your authority. Record video responses to the most frequently asked questions on Google and send them directly to Google. When people search for you, they will get answers directly from you.
The Cameos app is actually intended only for people who are perceived in public or represent them. Google accepts apps through the app, essentially asking only for a name (and relationship if you represent someone), an email address, and a phone number. However, Google has added a demo mode so that we laymen get an idea of how the app works, but it's little more than a simple sandbox experience.
I have not seen these types of videos yet, but with the appearance of this app on Android, maybe we're looking forward to a boost. Screenshots indicate that questions can range from personal topics, a person's life and story, to expert advice and guidance. Responses will appear in Google's search results and in the feed, presumably only for people identified as fans. Maybe we're due to something reminiscent of YouTube videos like the WIRED autocomplete interview, or at least a more prominent release of these short video responses.
The APK was signed by Google and updates your existing app. The cryptographic signature guarantees that the file can be safely installed and has not been tampered with. Instead of waiting for Google to download this download to your devices, which can take days, download and install it like any other APK.