Google Maps has constantly introduced new features to make the app more than just a way to find and navigate places. In recent months, additional features such as group scheduling, music control, commuter tools, ETA sharing, personalized recommendations, and more have been added. Now there is a new way for users to follow their favorite stores – such as restaurants, bars or shops – to stay up to date.
If that sounds very similar to Google Maps own version of Facebook pages, you're right.
Explains the company, as soon as you tap on the new "Follow" to track a business, you can then see news of these places as their upcoming events, their offers and other updates right on the "For you" tab Google Maps.
Events, offers and photo-contributed contributions to promote pedestrian traffic? That definitely sounds like a Facebook page competitor addressing the audience.
Companies can also use the Google Maps platform to reach potential customers before they become public, Google said.
After creating a business profile with Google My Business that includes the opening date, the business will appear for searches on the mobile web and in the app up to three months prior to opening.
This profile will display the opening date in orange just below the business name, and users can save the business in one of their lists as they select. Users can also view all other common business information such as address, phone, website and photos.
The new "follow-up" feature will be available to over 150 million places already on Google Maps, as well as millions of users
The feature came to be some time before Google made its official announcement this week Time spotted in the wild and will be introduced in the next few weeks, initially on Android.
The For You tab is currently available in limited markets, with more countries coming soon, Google said.