He left Taiwan-based Foxconn on Thursday for shopping in Wisconsin and hit Harley-Davidson in Wisconsin at the same time as he had made some sort of missions overseas.
The motorcycle manufacturer has drawn the President's contempt for, as he called it, waving "white flag" and outsourcing production to avoid tariffs, Europe proposed as a countermeasure against Trump's imposed tariffs on American goods.
It's just one of the dominoes that fall after its many customs announcements about US trading partners, he said, have eaten America's lunch. And Trump sounded like he could punish Harley-Davidson and vaguely tell them to build their motorcycles in the United States.
"Harley-Davidson, please build these beautiful motorcycles in the US," he said during the event on Foxconn's new campus. "Never be cute with us, you will be cute."
Despite his promotion for Foxconn, Trump is basically a nationalist and the language of the "white flag" is as well. In fact, American companies are on the one hand in a ditch at war with the rest of the world.
The company's international plans ahead Trump tariffs, but it cites the European barriers in a public filing with the SEC.
Trump's dispute with Harley-Davidson will be interesting to see, but it's worth noting that the company's difficulties have many similarities that have been predicted by political observers and will soon hinder the GOP. (For the record, Republicans control every bit of government in Washington and a majority of the governors' villas, so they're just fine.) But the long-term trends are remarkable.
Harley-Davidson problem is that his sales are dwindling. And tariffs will increase the price of US-built bicycles in the second largest market.
Why did sales fall? This happens according to analysts, because the people who identify with the brand, get older.
Harley is facing demographic challenges in the US. "Your core customer is an elderly Caucasian man, and they're leaving the sport," said Joseph Altobello, an analyst who handles the firm at Raymond James.
Do you know this? Another American institution that has become extremely dependent on older white men is the Republican Party. According to surveys, in 201
And while Harley – Davidson. The Republican Party is trying to diversify its base with sales in Asia, and especially Europe, is going in the opposite direction. With Trump's provocative policies against republican opposition to immigrants and refugees, and Trump's saying that there were some nice people among white nationalist demonstrators last year, or his boasted language about minorities, especially Latinos, the party is not exactly trying for his Base on the growing parts of the population.
All of this simplifies complicated issues, but it's no mistake that Trump appeared with Wisconsin's Harley-loving governor and a few bicycles in the White House a few months ago. These were happier pre-fare times when Harley seemed to be in the ditch with him.