قالب وردپرس درنا توس
Home / Technology / How the new Overwatch LEGO models from Blizzard Entertainment were put together

How the new Overwatch LEGO models from Blizzard Entertainment were put together




<div _ngcontent-c14 = "" innerhtml = "

The mini figures included in the upcoming LEGO Overwatch sets. LEGO

A potentially hot gift for Overwatch players Not Completely Available for the Christmas Season: Most LEGO sets based on the characters of the popular team shooter will ship on January 2, although you can pre-order.

This will be fans (and developers of Do not Stop Blizzard Entertainment) If you want to know more, you can expect more than a few IOUs under Christmas trees this year, be it to build Dorado or make yourself a D.Va.

The One Model Now available as an exclusive Blizzard is a $ 25 mini-bastion that will be available in full size after Jan. 2, cost $ 50 and actually transform it – the first LEGO model to do so.

[19659003] I'm short Met with Blizzard's Vice President of Consumer Goods Matt Beecher and LEGO Group Designer Woon Tze Chee to chat about the new sets.

[19456501] Heather Newman: How did this partnership come about?

Matt Beecher: I would say that LEGO enthusiasts on the Blizzard campus have no shortage.

Newman: You can see that in almost every office on campus.

Beecher: I myself included. It is always the right time for the right opportunity. As the player evolved Overwatch people looked at the size of the players – we have 40 million – and the same dedication we've seen around the world. You look at all those people who are disguised as their favorite heroes, and I think retail has been in great demand as well. It just felt like this was the right thing to work on together.

We spent a lot of time with the LEGO team and actually showed a sizzle role that included all the different community-driven game sets. This partnership is about understanding what the community wants and providing them with an authentic experience that allows them to use their imagination.

Dorado along with Reaper, McCree and Soldier 76 costs $ 30. LEGO

Newman: How did you decide which characters should appear?

Beecher: At the front end, we invited LEGO to our campus to spend time with a few Blizzard Immersion Days Overwatch game team, including Jeff Kaplan, and the Overwatch Leadership Team. [They] spent a lot of time with the designers who came from LEGO and spent a lot of time collecting ideas.

We have really come up with many ideas, and we began to look at them through different lenses. The lens of what we want to deliver for the fan experience? The lens of playability. The LEGO team has done a lot of research to understand which game sets are best put together for the audience. And through the collaboration, we finally came to the six game sets that we have announced here.

Newman: Can you guide me through the available sets?

Woon Tze Chee: The first sentence is Tracer vs. Widowmaker. It's probably two of the game's most recognizable characters just because Tracer appears in most brand communication areas. And they are also the classic rivalry in storytelling. That's why we put them together. The next set is the Hanzo Vs. Genji set. This was greatly inspired by one of the animations that they made, namely the dragon animation. That speaks of conflicts between the two brothers. It is $ 19.99. It contains the shrine, one of the iconic places in the animation.

Then you get Dorado, and in this set we have Soldier: 76, one of the founding members of Overwatch . and he also got an animation called "Hero". And here came the inspiration. We've included two other characters who have a lot of storytelling history, Reaper and McCree. And in this set, we recorded the payload, one of the game modes of the game. We took this as a physical style of play.

After that you will receive the price of 40 USD, namely D. Va & Reinhardt. In this set you literally build two characters of the game and two of the most popular tanks.

Tracer, Widowmaker and the payload retailer for $ 15. LEGO

Newman: Talk to me about the large version of the set, which is now available: Bastion

Chee: It is a detailed model of the character from the game that transforms. It's the first time you've got a LEGO model that's completely transformed. In the game, Bastion von Recon, essentially a robot form, became a tower, and we've achieved that. It also comes with a light stone that allows you to change the eye from blue to red. This is one of the things shown in the animation, and it's one of the features we wanted to include.

Newman: Which other set do you publish?

Chee: The last set will be the largest in the assortment. It's the Watchpoint: Gibraltar, and its set consists of a big rocket, and it comes with Winston, one of the characters we really wanted to put into a set. Because of the size of the set, which is a large rocket, we use the scale and introduce two flying characters, Mercy and Pharah. This is also because the combo of Mercy and Pharah is very meta right now.

We wanted to bring that kind of understanding and detail into the game set, a kind of defense. And then [also] comes with Reaper, because Reaper has his normal mode in the game and then goes into his Death-Blossom mode, and we include that in this set as well.

T The good thing about this set is [in] the set Tracer vs. Widowmaker, it comes with the payload of the Gibraltor card, which is a type of drone. You can connect this drone to the back of this rocket, which actually makes the game when you finish the map. In a sense, the first sentence is linked to the last sentence and completes a nice little cycle.

The Gibraltar set, which is available for $ 90 and has 730 pieces. LEGO [194559002] Newman: What makes a set more playable than another set?

Chee: I think with Overwatch a very new IP for the LEGO group, and we too We meet a different age group than we normally target, a little higher, and We've spent quite a bit of time finding a balance between a set of game features and a cool model that they can only display. With older children, they may not want to play that much with the model, but they find it cool and they want to build and show it.

Newman: And with some very grown children.

Beecher: Kidults.

Chee: So that's really the kind of balance we're trying to find, and there's a lot of internal discussion as well as the testing with the fans, with different ages, we find that kind of balance ,

Newman: Why Overwatch as a franchise that begins specifically with? Obviously, Blizzard has a lot of IP.

Beecher: The broader approach is the franchise of the future. Overwatch is often considered the bright and bright future for which we fight. [Our] Franchise companies of the future work with a multi-platform approach, meaning that we have games, have linear content, have esports, and have consumer products. Overwatch inspects a lot of these boxes, so it felt like the right time to get started with LEGO.

Newman: If all goes well, then you can track LEGO products with other IP addresses?

Beecher: It must be the right time and place for both parties. I mean, we would definitely be interested in discussing it. With World of Warcraft there are over one hundred million people who have touched this experience at some point in their lives. So there is a very broad and diverse audience around the world supporting World Of Warcraft . But it would obviously be a mutual decision. We have to make sure that there is enough evidence that it would be a great idea.

[Ed. note: LEGO spokesmen declined to comment on the possibility of WoW products.]

A full size bastion (not to be confused with the now sold mini version) will reset you $ 50 and has a tower mode. LEGO

Newman: How are you? create a set for an audience that may be new to LEGO as an adult?

Chee: When we develop products, we always understand it as someone who has never built a model before. That's our approach. So the model is designed and the sequence of buildings is designed to be the right age group and the right complexity. In this way, we always approach our model. We never assume that someone has built before. We always assume that someone buys LEGO for the very first time.

Newman: Do you have rules of thumb when you say, "Okay, this is a phrase for younger players, so we know that." We do not want to contain more than X pieces of X steps to get from beginning to end? "Is there a formula in terms of how long these things normally take to put them together?

Chee: I would say no, there is no formula, but you are usually right when We develop products at multiple price points. And that includes different degrees of complexity, and so we suggest, so they have smaller sets, which are generally simpler in construction than larger sets, which are generally more complex Spectrum of varying complexity is interesting for them.

If you're someone who's been building LEGO models for a long time, and you can just buy a large set and easily build it, and if you're kind of intimidated by it, then go To the small sets and start there.

Newman: What age groups do you expect to receive these sets?

Beecher: For Overwatch we have a huge and diverse community. The line is intended for teenagers and collectors in general. I think that's the core we're going to start with, and for aging on packaging, it may be due to safety and compliance issues that are not related to it, and only for an eight-year-old. Because I'm almost 52 years old and I'm going to build every one of these sets.

Reinhardt and D. Va are sold together for $ 40 (with 455 pieces). LEGO

Newman: How does a LEGO set or figure come together? Like for example D. Va?

Chee: That's the sentence I worked on. Especially D.Va, in this set you are actually building a character out of the game. That's why we put a lot of effort into getting the look and feel right so it stays true to the reference material. In this set, you get D.Va as a mini figure, and we made a new hair piece for her because her design was so iconic and special that we needed a new hair piece.

And usually in one It's not just me who works on it, but you get an element designer working on a new piece that's needed. You get the graphic designer, who usually also works on all graphics, what the mini figure looks like. And then you have the model designer, me, who designed the model.

In this case, the graphic designer would look at D.Va's reference and translate it into a miniature figure. The characters are very detailed, so he really had to take all these details and make them smaller to simplify them, since a mini figure is generally so big, right? And so the design is not confusing, but still somehow iconic and recognizable.

Newman: How did you design your 'Mech?

[19459019Chee: We've gone through a process in which we really looked at the scale and details of the model to make sure it matches the reference material. This process is done together with Blizzard. We would work on something, we would send them a picture, they would comment on it, sometimes sketch, and this process goes back and forth several times, until all are happy. And then we have a model that matches the reference material, but also meets the quality we need as a LEGO model and the complexity that corresponds to age.

Newman: What changes have you made on the way?

Chee: Most of the comments came from the team because it's a character, so it's the shape, the look and the proportion. That's something we really wanted to do right. One of the things that went back and forth a few times was the dome shape because D. Va is relatively curvy. The 'Mech is very curvy, and to get this dome shape directly on top of the' Mech, some processes were required.

We always try to achieve what they want from us – but think about the structure and stability we need, complexity, to make sure it reaches the right age limit, and all the other limitations we have and just finding the right balance and at the end of the day [until] comes to a point when everyone is happy and we have a model.

Hanzo Vs. Genji in the Hanamura Temple contains a "Shimada Henchman", 197 pieces and disc shooters representing the dragons for $ 20. LEGO

[19450101]] Newman: I assume that you will sell a few copies of it at Blizzard Headquarters.

Beecher: There's no way to overestimate the excitement on the Blizzard campus for overseeing the LEGO partnership. It's true, and having been in creative meetings with the LEGO designers and the Overwatch development team, they are all so eager to get these products out. We can not wait to get these sets into the hands of the community.

Newman: Why they release on January 2 and not for the holidays?

Beecher: Looking at the excitement of the community, we wanted to bring the partnership to life as quickly as possible. The BlizzCon with the LEGO Overwatch Omnic Bastion was able to offer an exclusive moment at Blizzard's biggest show of the year and was a great first step. We look forward to making LEGO and Overwatch available to an even larger audience at the beginning of the new year.

">

The Mini Figures included in the upcoming LEGO Overwatch Sets LEGO

A Potentially Hot Gift for Overwatch Players are not fully available for the Christmas season : Most LEGO sets based on the characters of the popular team shooter will ship on January 2. Order Now

This will not stop the fans (and Blizzard Entertainment developers) from overriding them, so you can expect more than a few IOUs under Christmas trees this year, be it for the chance to build Dorado or build yourself a D.Va.

The only model available as a Blizzard Exclusive model is a $ 25 -Mini-Bastion, which will be available from January 2, will cost $ 50 and in fact transform the first LEGO model to that, I've recently met the Blizzard Vice President o Consumer Products Matt Beecher & Co. d LEGO Group Designer Woon Tze Chee to chat about the new sets.

Heather Newman: How did this partnership come about?

Matt Beecher: So I would say that LEGO fans on Blizzard's campus have no shortage.

Newman: You can see that in every office on campus.

[19459019Beecher: Myself included. It is always the right time for the right opportunity. As the player evolved Overwatch people looked at the size of the players – we have 40 million – and the same dedication we've seen around the world. You look at all those people who are disguised as their favorite heroes, and I think retail has been in great demand as well. It just felt like this was the right thing to work on together.

We spent a lot of time with the LEGO team and actually showed a sizzle role that included all the different community-driven game sets. This partnership is about understanding what the community wants and providing them with an authentic experience that allows them to use their imagination.

Dorado, along with Reaper, McCree and Soldier 76, costs $ 30. LEGO

Newman: How did you decide which characters to appear?

Beecher: At the front end, we invited LEGO to our campus to spend time with a few Blizzard Immersion Days Overwatch game team, including Jeff Kaplan, and the Overwatch Leadership Team. [They] spent a lot of time with the designers who came from LEGO and spent a lot of time collecting ideas.

We have really come up with many ideas, and we began to look at them through different lenses. The lens of what we want to deliver for the fan experience? The lens of playability. The LEGO team has done a lot of research to understand which game sets are best put together for the audience. And through the collaboration, we finally came to the six game sets that we have announced here.

Newman: Can you guide me through the available sets?

Woon Tze Chee: The first sentence is Tracer vs. Widowmaker. It's probably two of the game's most recognizable characters just because Tracer can be found in most brand communication areas. And they are also the classic rivalry in storytelling. That's why we put them together. The next set is the Hanzo Vs. Genji set. This was greatly inspired by one of the animations that they made, namely the dragon animation. That speaks of conflicts between the two brothers. It is $ 19.99. It contains the shrine, one of the iconic places in the animation.

Then you get Dorado, and in this set we have Soldier: 76, one of the founding members of Overwatch . and he also got an animation called "Hero". And here came the inspiration. We've included two other characters who have a lot of storytelling history, Reaper and McCree. And in this set we've picked up the payload, one of the game modes of the game. We took this as a physical style of play.

After that you will receive the price of 40 USD, namely D. Va & Reinhardt. In this set you literally build two characters of the game and two of the most popular tanks.

Tracer, Widowmaker, and the payload retailer for $ 15. LEGO

Newman: Talk to me about the large version of the set, which is now available: Bastion

Chee: It is a detailed model of the character from the game that transforms. It's the first time you've got a LEGO model that's completely transformed. I In the game, Bastion transformed himself from Recon, essentially a robot form, into a tower, and we've achieved that. It also comes with a light stone that allows you to change the eye from blue to red. This is one of the things shown in the animation, and it's one of the features we wanted to include.

Newman: Which other set do you publish?

Chee: The last set will be the largest in the assortment. It's the Watchpoint: Gibraltar, and its set consists of a big rocket, and it comes with Winston, one of the characters we really wanted to put into a set. Because of the size of the set, which is a large rocket, we use the scale and introduce two flying characters, Mercy and Pharah. This is also because the combo of Mercy and Pharah is very meta right now.

We wanted to bring this understanding and these details into the play set, a kind of defense. And then [also] comes with Reaper, because Reaper has his normal mode in the game and then goes into his Death-Blossom mode, and we include that in this set as well.

T The good thing about this set is [in] the set Tracer vs. Widowmaker, it comes with the payload of the Gibraltor card, which is a type of drone. You can connect this drone to the back of this rocket, which actually makes the game when you finish the map. So the first movement is connected in some way with the last movement and completes a nice little cycle.

The Gibraltar set, which is available for $ 90 and has 730 pieces. LEGO [194559002] Newman: What makes a set more playable than another set?

Chee: I think with Overwatch a very new IP for the LEGO group, and we too We meet a different age group than we normally target, a little higher, and We've spent quite a bit of time finding a balance between a set of game features and a cool model that they can only display. With older children, they may not want to play that much with the model, but they find it cool and they want to build and show it.

Newman: And with some very grown children.

Beecher: Kidults.

Chee: So that's really the kind of balance we're trying to find, and there's a lot of internal discussion as well as the testing with the fans, with different ages, we find that kind of balance ,

Newman: Why Overwatch as a franchise that begins specifically with? Obviously, Blizzard has a lot of IP.

Beecher: The broader approach is the franchise of the future. Overwatch is often considered the bright and bright future for which we fight. [Our] Franchise companies of the future work with a multi-platform approach, meaning that we have games, have linear content, have esports, and have consumer products. Overwatch reviews a lot of these boxes, so it seemed the right time to start LEGO.

Newman: If things are going well, can you see LEGO products with other IP addresses?

Beecher: It must be the right time and place for both parties. I mean, we would definitely be interested in discussing it. With World of Warcraft there are over one hundred million people who have touched this experience at some point in their lives. So there is a very broad and diverse audience around the world supporting World Of Warcraft . But it would obviously be a mutual decision. We have to make sure that there is enough evidence that it would be a great idea.

[Ed. note: LEGO spokesmen declined to comment on the possibility of WoW products.]

A full size bastion (not to be confused with the now sold mini version) will reset you $ 50 and has a tower mode. LEGO

Newman: How are you? create a set for an audience that may be new to LEGO as an adult?

Chee: When we develop products, we always understand it as someone who has never built a model before. That's our approach. So the model is designed and the sequence of buildings is designed to be the right age group and the right complexity. In this way, we always approach our model. We never assume that someone has built before. We always assume that someone buys LEGO for the very first time.

Newman: Do you have rules of thumb when you say, "Okay, this is a phrase for younger players, so we know that." We do not want to contain more than X pieces of X steps to get from beginning to end? "Is there a formula in terms of how long these things normally take to put them together?

Chee: I would say no, there is no formula, but you are usually right when We develop products at multiple price points. And that includes different degrees of complexity, and so we go with that, so they have smaller sets that are generally simpler in construction than larger sets, which are generally more complex Spectrum of varying complexity is interesting for them.

If you're someone who's been building LEGO models for a long time, and you can just buy a large set and easily build it, and if you're kind of intimidated by it, then go To the small sets and start there.

Newman: What age groups do you expect to receive these sets?

Beecher: For Overwatch we have a huge and diverse community. The line is intended for teenagers and collectors in general. I think that's the core we're going to start with, and for aging on packaging, it may be due to safety and compliance issues that are not related to it, and only for an eight-year-old. Because I'm almost 52 years old and I'm going to build every one of these sets.

Reinhardt and D. Va were sold together for $ 40 (with 455 pieces). LEGO

Newman: How does a LEGO set or figure come together? Like for example D. Va?

Chee: That's the sentence I worked on. Especially D.Va, in this set you are actually building a character out of the game. That's why we put a lot of effort into getting the look and feel right so it stays true to the reference material. In this set, you get D.Va as a mini figure, and we made a new hair piece for her because her design was so iconic and special that we needed a new hair piece.

And usually in one It's not just me who works on it, but you get an element designer working on a new piece needed. You get the graphic designer, who usually also works on all graphics, what the mini figure looks like. And then you have the model designer, me, who designed the model.

In this case, the graphic designer would look at D.Va's reference and translate it into a miniature figure. The characters are very detailed, so he really had to take all these details and make them smaller to simplify them, since a mini figure is generally so big, right? Und so wirkt das Design nicht unübersichtlich, aber immer noch irgendwie ikonisch und erkennbar.

Newman: Wie haben Sie ihren Mech entworfen?

[19459019Chee: Wir haben einen Prozess durchlaufen, in dem wir uns wirklich mit dem Maßstab und den Details des Modells befassten, um sicherzustellen, dass sie mit dem Referenzmaterial übereinstimmen. Dieser Prozess wird zusammen mit Blizzard durchgeführt. Wir würden an etwas arbeiten, wir würden ihnen ein Bild schicken, sie würden es kommentieren, manchmal skizzieren, und dieser Prozess geht mehrmals hin und her, bis alle glücklich sind. Und dann haben wir ein Modell, das dem Referenzmaterial entspricht, aber auch die Qualität erfüllt, die wir als LEGO-Modell benötigen, sowie die Komplexität, die dem Alter entspricht.

Newman: Were Änderungen, die Sie unterwegs vorgenommen haben?

Chee: Die meisten Kommentare kamen von dem Team, da es sich um einen Charakter handelt, es geht also um die Form, das Aussehen und den Anteil. Das ist etwas, was wir auch wirklich richtig machen wollten. Eines der Dinge, die ein paar Mal hin und her gingen, war die Kuppelform, weil D. Va relativ kurvig ist. Der Mech ist sehr kurvig, und um diese Kuppelform direkt auf die Oberseite des Mechs zu bekommen, waren einige Prozesse erforderlich.

Wir versuchen immer, das zu erreichen, was sie von uns wollen – aber wir denken immer noch darüber nach Struktur und Stabilität, die wir brauchen, Komplexität, um sicherzustellen, dass es die richtige Altersgrenze erreicht, und alle anderen Einschränkungen, die wir haben, und nur das richtige Gleichgewicht zu finden und am Ende des Tages [until] kommt es an ein Punkt, an dem alle glücklich sind und wir ein Modell haben.

Hanzo vs. Genji im Hanamura-Tempel enthält einen "Shimada Henchman", 197 Stück und Scheibenschützen, die die Drachen für 20 US-Dollar repräsentieren. LEGO

Newman: Ich gehe davon aus, dass Sie ein paar Exemplare davon im Blizzard-Hauptquartier verkaufen werden.

Beecher: Es gibt keine Möglichkeit, die Begeisterung auf dem Blizzard-Campus dafür zu überschätzen die LEGO Partnerschaft. Es ist wahr, und nachdem sie in den kreativen Meetings mit den LEGO Designern und dem Overwatch Entwicklungsteam gewesen waren, sind sie alle so sehr darauf aus, diese Produkte herauszubekommen. Wir können es kaum erwarten, diese Sets in die Hände der Gemeinschaft zu bekommen.

Newman: Warum sie am 2. Januar freigeben und nicht für die Feiertage?

Beecher: Blick auf die Aufregung aus der Community, wir wollten die Partnerschaft so schnell wie möglich zum Leben erwecken. Being able to offer an exclusive moment at Blizzard’s biggest show of the year, BlizzCon, with the LEGO Overwatch Omnic Bastion, was a great first step. We are looking forward to bringing LEGO and Overwatch to an even wider audience at the start of the new year.


Source link