The Gibraltar set, which is available for $ 90 and has 730 pieces. LEGO  Newman: What makes a set more playable than another set?
Chee: I think with Overwatch a very new IP for the LEGO group, and we too We meet a different age group than we normally target, a little higher, and We've spent quite a bit of time finding a balance between a set of game features and a cool model that they can only display. With older children, they may not want to play that much with the model, but they find it cool and they want to build and show it.
Newman: And with some very grown children.
Chee: So that's really the kind of balance we're trying to find, and there's a lot of internal discussion as well as the testing with the fans, with different ages, we find that kind of balance ,
Newman: Why Overwatch as a franchise that begins specifically with? Obviously, Blizzard has a lot of IP.
Beecher: The broader approach is the franchise of the future. Overwatch is often considered the bright and bright future for which we fight. [Our] Franchise companies of the future work with a multi-platform approach, meaning that we have games, have linear content, have esports, and have consumer products. Overwatch inspects a lot of these boxes, so it felt like the right time to get started with LEGO.
Newman: If all goes well, then you can track LEGO products with other IP addresses?
Beecher: It must be the right time and place for both parties. I mean, we would definitely be interested in discussing it. With World of Warcraft there are over one hundred million people who have touched this experience at some point in their lives. So there is a very broad and diverse audience around the world supporting World Of Warcraft . But it would obviously be a mutual decision. We have to make sure that there is enough evidence that it would be a great idea.
[Ed. note: LEGO spokesmen declined to comment on the possibility of WoW products.]
A full size bastion (not to be confused with the now sold mini version) will reset you $ 50 and has a tower mode. LEGO
Newman: How are you? create a set for an audience that may be new to LEGO as an adult?
Chee: When we develop products, we always understand it as someone who has never built a model before. That's our approach. So the model is designed and the sequence of buildings is designed to be the right age group and the right complexity. In this way, we always approach our model. We never assume that someone has built before. We always assume that someone buys LEGO for the very first time.
Newman: Do you have rules of thumb when you say, "Okay, this is a phrase for younger players, so we know that." We do not want to contain more than X pieces of X steps to get from beginning to end? "Is there a formula in terms of how long these things normally take to put them together?
Chee: I would say no, there is no formula, but you are usually right when We develop products at multiple price points. And that includes different degrees of complexity, and so we suggest, so they have smaller sets, which are generally simpler in construction than larger sets, which are generally more complex Spectrum of varying complexity is interesting for them.
If you're someone who's been building LEGO models for a long time, and you can just buy a large set and easily build it, and if you're kind of intimidated by it, then go To the small sets and start there.
Newman: What age groups do you expect to receive these sets?
Beecher: For Overwatch we have a huge and diverse community. The line is intended for teenagers and collectors in general. I think that's the core we're going to start with, and for aging on packaging, it may be due to safety and compliance issues that are not related to it, and only for an eight-year-old. Because I'm almost 52 years old and I'm going to build every one of these sets.
Reinhardt and D. Va are sold together for $ 40 (with 455 pieces). LEGO
Newman: How does a LEGO set or figure come together? Like for example D. Va?
Chee: That's the sentence I worked on. Especially D.Va, in this set you are actually building a character out of the game. That's why we put a lot of effort into getting the look and feel right so it stays true to the reference material. In this set, you get D.Va as a mini figure, and we made a new hair piece for her because her design was so iconic and special that we needed a new hair piece.
And usually in one It's not just me who works on it, but you get an element designer working on a new piece that's needed. You get the graphic designer, who usually also works on all graphics, what the mini figure looks like. And then you have the model designer, me, who designed the model.
In this case, the graphic designer would look at D.Va's reference and translate it into a miniature figure. The characters are very detailed, so he really had to take all these details and make them smaller to simplify them, since a mini figure is generally so big, right? And so the design is not confusing, but still somehow iconic and recognizable.
Newman: How did you design your 'Mech?
[19459019Chee: We've gone through a process in which we really looked at the scale and details of the model to make sure it matches the reference material. This process is done together with Blizzard. We would work on something, we would send them a picture, they would comment on it, sometimes sketch, and this process goes back and forth several times, until all are happy. And then we have a model that matches the reference material, but also meets the quality we need as a LEGO model and the complexity that corresponds to age.
Newman: What changes have you made on the way?
Chee: Most of the comments came from the team because it's a character, so it's the shape, the look and the proportion. That's something we really wanted to do right. One of the things that went back and forth a few times was the dome shape because D. Va is relatively curvy. The 'Mech is very curvy, and to get this dome shape directly on top of the' Mech, some processes were required.
We always try to achieve what they want from us – but think about the structure and stability we need, complexity, to make sure it reaches the right age limit, and all the other limitations we have and just finding the right balance and at the end of the day [until] comes to a point when everyone is happy and we have a model.
Hanzo Vs. Genji in the Hanamura Temple contains a "Shimada Henchman", 197 pieces and disc shooters representing the dragons for $ 20. LEGO
] Newman: I assume that you will sell a few copies of it at Blizzard Headquarters.
Beecher: There's no way to overestimate the excitement on the Blizzard campus for overseeing the LEGO partnership. It's true, and having been in creative meetings with the LEGO designers and the Overwatch development team, they are all so eager to get these products out. We can not wait to get these sets into the hands of the community.
Newman: Why they release on January 2 and not for the holidays?
Beecher: Looking at the excitement of the community, we wanted to bring the partnership to life as quickly as possible. The BlizzCon with the LEGO Overwatch Omnic Bastion was able to offer an exclusive moment at Blizzard's biggest show of the year and was a great first step. We look forward to making LEGO and Overwatch available to an even larger audience at the beginning of the new year.
The Mini Figures included in the upcoming LEGO Overwatch Sets LEGO
A Potentially Hot Gift for Overwatch Players are not fully available for the Christmas season : Most LEGO sets based on the characters of the popular team shooter will ship on January 2. Order Now
This will not stop the fans (and Blizzard Entertainment developers) from overriding them, so you can expect more than a few IOUs under Christmas trees this year, be it for the chance to build Dorado or build yourself a D.Va.
The only model available as a Blizzard Exclusive model is a $ 25 -Mini-Bastion, which will be available from January 2, will cost $ 50 and in fact transform the first LEGO model to that, I've recently met the Blizzard Vice President o Consumer Products Matt Beecher & Co. d LEGO Group Designer Woon Tze Chee to chat about the new sets.
Heather Newman: How did this partnership come about?
Matt Beecher: So I would say that LEGO fans on Blizzard's campus have no shortage.
Newman: You can see that in every office on campus.
[19459019Beecher: Myself included. It is always the right time for the right opportunity. As the player evolved Overwatch people looked at the size of the players – we have 40 million – and the same dedication we've seen around the world. You look at all those people who are disguised as their favorite heroes, and I think retail has been in great demand as well. It just felt like this was the right thing to work on together.
We spent a lot of time with the LEGO team and actually showed a sizzle role that included all the different community-driven game sets. This partnership is about understanding what the community wants and providing them with an authentic experience that allows them to use their imagination.
Dorado, along with Reaper, McCree and Soldier 76, costs $ 30. LEGO