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IKEA opens this spring in Manhattan: Gothamist



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(Justin Lane / EPA / Shutterstock) [19659003] Swarms of impatient shoppers, who are probably all shouting for poäng chairs and sheepskins, will soon land on Midtown: IKEA has announced that it will be the first US The IKEA Planning Studio will occupy 999 Third Avenue, a room opposite the original Bloomingdale's on 59th Street (the location was previously owned by) Urban Outfitters Occupation.)

"We recognize that we are in a rapidly changing retail environment To be prepared for long-term growth, IKEA is changing in a way that enables us to meet our customers there where they are, "said Lars Petersson, Country Manager of IKEA Retail US" New York City is the natural choice to open the first store in the city center en ̵

1; The liveliest, most dynamic city in the US and the epicenter of r detail, economy and culture. "

According to the Wall Street Journal, the announcement comes as the Scandinavian furniture giant contemplates retailing across the board, and although IKEA has largely avoided the fate of its rival candidates, this phenomenon disappears – especially in New York, where rents continue to be unsustainable As e-commerce is wasting its business, IKEA is reported to be cutting 7,500 jobs, mainly corporate roles, as the branches are redesigned to better meet customers' buying habits. [19659003] The Journal reports that as many as 80 percent of IKEA consumers check their selection online before buying it in-store, suggesting that the company's showrooms have become less important to retailers with IKEA due to the reduction of locally stored products while expanding the "room for more mocked living and sleeping rooms". "In other words, it is planned to open outposts where customers can personally view larger purchases without moving into a maze warehouse full of incidents." IKEA expects this program to add 30 new stores in the next two years An IKEA spokesman told Curbed that the Manhattan Planning Studio would not carry the large selection of smaller decorations at the Red Hook site – do not expect any meatballs: this venue will be a showroom At least we do not look at exhausted hordes trying to wrestle the narrow escalators of 59th Street – Lexington Avenue Subway Station with boxing frames.

According to the press release, the company has the ideas of New Yorkers in the conception Incorporate the coming store front with the goal of "intelligent solutions for urban living and small spaces" – innovative new ways to increase storage space The refrigerator bed can take advantage of all of the 140 square meters of your micro-studio.


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