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Instagram founder on Snapchat and Facebook break up



Of course, you can not talk about Instagram without mentioning the story feature that was introduced in 2016 and is now one of the app's staple foods. Today, more than 500 million people use Instagram stories daily, and Facebook is confident that the number will continue to increase as more and more users tend to ephemeral (alias disappear). While Systrom and Krieger did not blatantly say that Instagram cracked the Snapchat feature ̵

1; a move allegedly ordered by Facebook boss Mark Zuckerberg – they admitted that the competing app played a role in launching their own stories.

"For people's profiles were filled with Snapchat links for a long time and it was clear that people wanted to bridge the two products," Systrom said. "By putting them in one place, we gave consumers what they wanted." This is not completely shocking as it makes sense that Instagram does not want a rival app that prevents users from engaging in it. It's also not Instagram's fault that people have decided to use their app instead of Snapchat, though the inspiration for stories is more obvious.

Regarding independence, after being acquired by Facebook, Instagram may have been pushing for more. A simple photo-sharing app told Systrom he did not see this negative move. "In a sense, there is less function as a function of Instagram winning," he said. "If Instagram had been just a niche app for photographers, we'd probably be working on this app as a niche app for 20 years, instead what got better and better and better and it got better and it became one Size in which it was important for this company. "

 Interactive Keynote: The Founders of Instagram, Kevin Systrom & Mike Krieger, with Josh Constine - 2019 SXSW Conference and Festivals

Kevin Systrom

Sack added gives you access to resources from a multi-billion dollar company like Facebook. "If this thing reaches the size we want it to be – and that's why we're going to make that deal – ultimately, the autonomy will not be that big because it's so important," he said. "It's just an unavoidable thing to succeed, so you can choose: Do you want to be unsuccessful and small and have all the autonomy in the world or not? I think we've come to that point."

Of course, Systrom has been asked for proposals such as the proposal put forward by Senator Elizabeth Warren (D-MA), which aims to disrupt key technology companies like Facebook, Google and Amazon. Systrom said that as this becomes a big topic of conversation before the US presidential election in 2020, he wants politicians to know more about how they really want to solve problems. He seems to think that these proposals must provide concrete solutions, not just based on the idea that companies have to be dissolved because of too much power.

Systrom said that any proposal must be specific, what integrations and acquisitions they are talking about. "Is there any White Labeling products and selling on Amazon? Because that's a whole different problem, as if Facebook should have Instagram as well, which is a completely different problem than the fact that Apple has the right, just one app Store, "he said. As we approach 2020, it will be interesting to see what other presidential candidates will suggest, but it is clear that the Democrats are not going to let this happen soon.

"The stereotype that every business is a technology company is increasingly true," continued Systrom. "Breaking down technology or making such conversations will be better and lead to better policies if we really focus on the issues we're trying to solve and what the implementation would look like." He concluded by saying that a "more nuanced proposal" was needed than Warren's. "I fear that a proposal to disrupt all technologies will target everyone's current anti-tech sentiment rather than doing what politicians should do – real issues and real solutions."

Photos: Chris Saucedo on Getty Images (Kevin Systrom)


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