The team prepared another 800 dinners for local homeless shelters.  The public relations campaign was part of the Bourbon brand's annual charity campaign entitled "With Thanks." This year, the company is working with Operation BBQ Relief to help first responders across the country. McConaughey is the Creative Director of Wild Turkey.
McConaughey and his team originally planned to be on the National First Responder's Day in Los Angeles and hold an event in honor of those who attended Woolsey Fires last year were involved.
With the last fires this plan changed.
"When planning this annual event, we did not know that California, my second home, is again hit by devastating fires," McConaughey said in a statement. "We are grateful to be here today to thank you, to shed light on their unwavering beliefs, and hopefully to inspire others to engage and help their own communities."