Memorial Day is the unofficial beginning of summer, and this year it coincides with National Burger Day! Celebrate with these offers.

Fast food chains are available on one of the biggest burger grill weekends of the year.

Not just Memorial Day, the traditional start of summer, but Monday is National Burger Day When many offers, discounts, and other offers will roll out on the occasion.

Hamburgers are big business and deals are getting better. [19659008] The industry is struggling with Druc k from the so-called "better burger" places like Smashburger, Five Guys and In-N-Out.


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McDonald's is one of the first major chains immersed in finer burgers. Some analysts attribute their Signature Crafted Recipes to a Sriracha burger and non-burger selections such as the Pico Guacamole Buttermilk Crispy Chicken Sandwich and boost sales. They are priced at $ 4.99 and upwards.

Millennials drive the move to better burgers and demand better food.

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"Millennials are used to a bit more for a better product in one Fast-casual (restaurant). " said Jennifer Kennedy, Marketing Director of Jack in the Box & # 39 ;, a 2200-strong San Diego-based chain. "Now they look at fast food and say: 'You have to do that, we expect it.' We need to reinforce it to be competitive."


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As a new upscale offering, Jack in the Box created a Ribeye Burger with Ribeye Steak Meat and Red Wine Glaze late last year. The All American Ribeye feeds red onion, provolone cheese, lettuce tomato and also comes with mayonnaise. Both are served on a potato roll. It also costs at least $ 5.50, depending on the market, compared to $ 3.99 for its traditional burgers.


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Follow USA TODAY Reporter Zlati Meyer on Twitter: @ZlatiMeyer

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