Renowned Bakery Milk Bar changes the name of their most popular pie, "Crack Pie," after receiving criticism from customers and food critics for pointing out the addictive nature of crack cocaine.
The iconic dessert chain confirmed that it would update the name of its famous "Crack Pie" to "Milk Bar Pie" because he feared the name would "bring the sticky, buttery frills".
RESTAURANT CHANGING NAME OF 'CRACK FRIES' BECAUSE DRUG EPIDEMIC & # 39; IS NOT FUNNY & # 39;
Christina Tossi, the creator of Crack Pie and other decadent dessert offerings, announced the name change in a letter published on the bakery's public blog.
is never easy, we believe that this is the right decision. Not everything will happen all at once ̵
The Bakery The Milk Bar team received a lengthy statement in which he wrote: "The name Crack Pie misses this mission" to "spread joy and inspire the celebration."
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Restaurants and food critics use the term "crack" to describe something addictively delicious. The term is particularly damaging to addicts and communities affected by the cracking epidemic of the 1980s and 1990s.
San Francisco Chronicle Food critic Soleil Ho called Milk Bar and its creator for his "Crack Pie."
"Writers have called their creator, Chef Christina Tosi, a" crack dealer "and used the language of addiction to describe the dish. Honestly, the company should have done the right thing and had to change it in the meantime, "wrote Ho.
Tosi is not the only one who has been increasingly opposed to naming one of his offerings for the devastating drug.
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Hopcat, Michigan, announced that it has renamed its beloved "Crack Frieze" to a more neutral "Cosmic Frieze."
"We used the name as a reference for more than 11 years ago The addict selected the quality of French fries and spiced paprika, ignoring those who negatively impacted the drug, and we were wrong, "said Mark Gray, BarFly Ventures CEO, in a December 10 post." The Crack Epidemic and the lasting impact on those affected is not funny and has never been. "