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Netflix reportedly spent up to $ 60 million on the Roma Oscars campaign



Netflix has apparently invested a great deal of money in the attempt to win Roma at this year's Oscars.

According to Vulture some Oscar voters believe that the streaming giant has spent between $ 40 million and $ 60 million under the "For Your Consideration" campaign.

The campaign included ads in leading industry magazines, TV and Billboard ads in Los Angeles. It has already been reported that it was about $ 30 million, including the price campaign and the promotion of the limited release of Roma .

Digital Spy has contacted Netflix for comment

But Netflix's efforts, according to a voter, could have been detrimental to his Best Picture opportunities.

"The people I spoke to said they would not put the film in 1

st place or 2nd place their ballots because they want to send the message that you can not buy a Best Picture Oscar," they claimed.

The film eventually won three awards at night, with Roma Best Foreign Film, Best Camera and Alfonso Cuarón Best Director Award.

  Alfonso Cuaron wins the Cinematography Prize for Roma. Oscars 2019

Getty Images Kevin Winter

Even though it has best lost image to the controversial biopic Green Book The Oscar vehicle of Roma is the best for Netflix.

With the Decision for the Company The Irishman Teaser Even during the ceremony Roma could only be the beginning of the upcoming Oscars.

The best book of the Green Book was not strictly speaking, with Spike Lee saying that "the referee caused a bad reputation".

Find out more about the coverage of the Digital Spy Oscars here.


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