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Pepsi may be the first company to use Satellite Billboards



Capitalism is a plague that even the stars can not defy.

Have you ever looked into a dark night sky, the stars shining down on you, like a shimmering light shining with ebony waves, and you think, "It would be nicer with a Pepsi logo"? Well, the Russian company StartRocket has it, and it seems like PepsiCo agrees.

As reported by [Futurism PepsiCo has signed up as the first customer of the StartRocket orbital display system – a network of satellites that seems to shine advertising on our unredeemable society from the sky. The system is still in development, but Olga Mangova, the Russian PepsiCo, told Futurism that the company "believes in the starting rocket potential."

"Orbital billboards are the revolution on the planet Communication market "Mangova.

It looks like an April Fool's joke. It sounds like an April Fool's joke. But here we are over two weeks after April 1, and both PepsiCo and StartRocket insist the orbital display is real.

According to StartRocket, the 50 km 2 system consists of CubeSats – 10 cm ] 3 satellites weighing about 1.33 kg, which are normally deployed in low orbit. With Mylar sailing, it reflects the sunlight to the eyeballs of the stargazers from 400 to 500 km above the earth and puts our commercial gods in the sky.

And the message that PepsiCo thinks must be painted over the stars? A "campaign against clichés and unjustified prejudice against gamblers" to promote PepsiCo energy drink Adrenaline Rush. According to Kotaku Adrenaline Rush's ads have labeled players' perception of toxic, immature children as "the most unfair stereotype of the century".

I can imagine some less fair but safe

The online response to inserting ads next to the moon was less than enthusiastic. As a result, PepsiCo seemed to distance itself from the project and emailed Gizmodo that he had simply participated in a "Stratospheric Advisor Exploration Test with the Adrenaline GameChangers Logo".

Time Event; We have no other plans to test or commercialize this technology at this time. "

Jon Christian, the author of Futurism writes in his first report that PepsiCo Due to the" shocked reaction "of the general public, the project deviates from its original plans. Or, alternatively, PepsiCo might never have believed that the project would come to fruition, and simply added his name to public relations.

Christian shared a screenshot of StartRocket's first press release stating that PepsiCo's adrenaline GameChangers logo "will be the first brand image on the StartRocket orbital display."

StartRocket is requesting investment and hopes to raise $ 35 million by October of this year in January 2021. Hopefully we have much more than two years to enjoy the stars.


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