Some Pixel 4 pre-orders feel left behind by Google's Black Friday offerings. To make a long story short: when they reserved their cell phones to receive $ 100 in Google Store credits within 6 to 8 weeks, many thought that the company would forgo Christmas sales for cell phones that are currently out of the market had started. However, as of November 24, Pixel 4 will actually cost $ 200 less, and this has bruised the first users. It's possible that $ 100 will not be spent until Christmas – from the end of the pre-order period, October 26, of 7th to 21st December.
Interestingly, Google had pre-paid Pixel $ 3 for $ 50, ordered last year, and shipped it in 4-6 weeks. This year saw a $ 1
So, what's up? here? Why loyal customers give half the discount after Thanksgiving with a few weeks late?
"6 to 8 weeks"
We will cover a number of product launches that will be announced with pre-order benefits. However, the former usually arrives at the front door much faster than the latter – the fine print can take 4 to 6 weeks or even 6 to 8 weeks.
Supply chain management is the biggest weakness for the company here, having to prepare these bonus items and being ready to produce more batches to meet demand. In fact, if you use our contribution to pre-order bonuses, you'll find that Google has physical items in stock that are required for shipping to different countries. The Company must also verify that the demand is made either by reloading customers' bank or credit accounts, or, as Samsung and LG require of their buyers, through a separate order form for their promotional items after delivering the desired device.
However, all that does not explain why Google was unable to quickly track all business credit offerings in the US, Canada, Australia, Singapore and Taiwan. In our opinion, it should not take longer for the customer to be charged for shipping. Why did it take longer?
Double or quits
Then, the question arises as to why Google encourages early buyers with a $ 100 balance rather than a $ 200 discount, as Black Friday deal seekers get it. We honestly have no explanation for that.
Every company's marketing department is unique to another company – in Google's case, one could say that the marketer of each team behave differently than the next team's – and while hoping the Google Store is aware of it, we are Certainly, as with anything else, some aspects of the product portfolio that is coming into the fall and what the demand curve forecast will look like have been more thought out than others.
We asked Google for some answers Why and how has it planned its Pixel 4 promos and will update this story when and when we hear it.