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Snapchat backtracks in his redesign to highlight the stories of friends



There's no question that Snapchat redesign has led to harsh criticism – when your stock price drops because Kylie Jenner said she no longer uses your app, sit up and take note of it. Snap may try to appease critics by returning to the old ways. It is not certain that the use of stories has fallen because of the separation, but it would not be surprising. And as Recode has observed, there is a possibility that Snap uses his unified stories as a way to pitch professional content. If you have to look at the last big names to hear your friend's concert snapshot, you may be more inclined to see these shows.

The one certainty: This would mean a fundamental change in philosophy. The Snap spokesman noted that the test interface is about "user behavior, not just relationships." It's about what you try, not who you do it with ̵

1; a simple strategy for a company that has recently been accused of making things unnecessarily complex.


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