's box office numbers are in, and the overwhelming consensus seems to be … meh.
Not good, not terrible..
And unfortunately, "meh" does not quite stand out if you work with a budget of $ 300 million.
Industry experts expected Solo to hit $ 85 million at the local box office on Memorial Day weekend, reaching $ 1
It's a bit too early to call Solo a complete box-office hit. It could recover. It's also hard to speculate why solo went that way, but I'm wondering if Star Wars was really built for a.
Marvel and Star Wars are dramatically different features in almost every conceivable way.
Star Wars was a movie, then it was a series of films. Then it was a trilogy and a prequel trilogy. A total of six films. Then it was taken over by Disney and the locks opened.
Marvel is … where do I start?
Marvel is Spider-Man. Marvel is Iron Man. Marvel isCaptain America, Thor. And these are just the ones your parents can pick out in a police office. We do not even start with Doctor Strange, Ant-Man and the rest of the followers.
Most of these characters have been around since the 1960s. Captain America was one of the few superheroes of World War II who was around for World War II. He debuted in 1941. Between them, Marvel superheroes have literally to draw thousands of storylines.
Simply put, Marvel has an incredibly rich history with memorable stories that Star Wars can not compete with. Not just as The Avengers, not just as a crossover property, but as individual characters. Everyone has their own mythology, their own unique story. That's a lot of "content."
Star Wars has some movies, I think.
Correction: Star Wars has some movies, aand that contains some great video games, some OK books and some of the . An expanded universe that Disney (rightly) swept under the carpet when it acquired Lucasfilm in 2012.
It is simply incomparable. Star Wars has less to use. It is a property, but Marvel is Legion . It has the history and heritage to carry several films across several different characters.
Star Wars? I'm not sure.
It does not even matter if Star Wars spin-off films are good .
Because they were good . Rogue One is good. Solo is good. The real question: is there an appetite for an endless stream of Star Wars movies, as it seems to Marvel? I would say somehow but not to the same extent.
Superhero characters have their own unique fan bases, the end result of decades of comics, TV shows, cartoons, video games, etc. There are Spider-Man fans, Captain America fans, Iron Man fans.
The entire Star Wars universe comes from a single source. If you think about it, Star Wars is trying to do what Marvel reversed in .
The Marvel Cinematic Universe, as we know it now, began with Iron Man, a film about a single Marvel character. Then there were five more " individual" films with main characters like Thor, The Incredible Hulk, Captain America. Only then brought the Avengers these disparate stories for a "big" crossover movie together. The Avengers was to some extent the Marvel version of A New Hope and was released after audiences learned to treat movies about individual characters with the same respect.
Star Wars as a franchise never has that luxury. Star Wars reverses this process in . There are already central Star Wars movies and everything else has been released. The bottom line: spin-off movies feel like spin-off movies. They are not necessary.
This does not mean that the Star Wars universe is unable to produce high-quality films outside the main sequence. It just means that in its present development it is difficult to see a Star Wars spin-off movie feeling so important, such as Black Panther or Captain America.
Disney has done a great job weaving all these different stories into a coherent universe in which every film proves essential and focuses on something bigger. They did so because thewas essentially a blank slate. It was built from the ground up as a "cinematic universe".
Star Wars was not.
It's after all a small world
Perhaps the worst thing about the Star Wars prequels was how small made them appear the Star Wars universe.
Chewbacca was the best bud with Yoda. The clone army was built with the gene of Boba Fett's father. Linking loose ends with familiar names gave us the short-term nostalgia, but it has shrunk the universe and made it rigid, as it should have been this growing, expanding thing.
In 2018 we see this process in larger dimensions. The following is Disney's plans for the Star Wars universe:
That is what is currently being reported. Who knows what else is planned?
How many of these films will focus on closing the gaps in an already saturated timeline? It is not ideal. The more you explain your fictional universe, the smaller it feels.
Han Solo's backstory is better left unexplained, and I do not need Boba Fett's original story. Nobody does. Boba Fett is a character who lives from mysteries.
I'm worried that the current strategy is tearing this mystery straight out of the Star Wars universe.
But what option does Disney have? The growth of the Star Wars universe is crucial for Disney to maximize the profits from an investment of $ 4 billion but with huge budgets in the game that pose a high risk. Star Wars movies almost inevitably require a connection with existing characters or risk being ignored by fans. It's a tough nut to crack.
Maybe the expectations just have to be recalibrated. Perhaps the allure of Star Wars in 2018 can not be compared toand we should not wait. In both cases, the current path will most likely lead to decreasing returns for the Star Wars series.
Maybe Star Wars just was not built for a Marvel-style universe.
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