American coffee mega chain Starbucks has announced it will open a branch where every employee will speak American sign language.
Want to go? Then you must travel to Washington DC, home of Gallaudet University, the world's only higher education institution for deaf-mutes. It is scheduled to open in October 2018.
In particular, the branch will be in 6th and H Streets, near Gallaudet's campus.
In a press release, the Seattle-based company announced that the creation of its "Signing Store" involves employing at least 20 deaf and hard-of-hearing employees and that all hearing professionals working there must also speak ASL fluently.
"This is a historic moment in Starbucks's ongoing journey to connect with him, the deaf and hard-of-hearing community, engage and engage deaf and hard-of-hearing partners, and continue to find ways to be more inclusive, accessible, and friendly While the signing store will be the first of its kind in the United States, Starbucks has partnered with the deaf community in other markets, "said Rossann Williams, Starbucks executive vice president of the US retail industry.
A Malaysian outpost, staffed by deaf baristas, opened in 201
In addition to deaf and ASL-fluent collaborators, the Washington Store will have art by deaf. According to the brand, hearing-impaired artists and Deaf events will also take place there.
The store is also designed with elements from Deaf Space, a pioneering deaf-centered architecture program from Gallaudet. Chances are good that you will not see tall chairs and chairs as they often block the visibility for signers. But you'll probably see surfaces with a matte finish for minimal glare, bright lighting and floors that reduce excessive vibration.
Although the Starbucks business will be an important anchor in the neighborhood, many companies around Gallaudet have encouraged employees to learn basic ASL
While the announcement of the Signing Store in the deaf community has met with a positive response, applaud not all people with disabilities move.
Recently, Starbucks decided to ban plastic drinking straws from their stores, faced with setbacks by people with disabilities who rely on straws for mobility and other problems.