Sundar Pichai, CEO of Google, enters the stage at the presentation of the new Google hardware on October 4, 2016 in San Francisco.
Beck Diefenbach | Reuters
Sundar Pichai, CEO of Google, has this week written the annual founding letter for the parent's alphabet. He raised a topic that was known from his appearance at the company's Google I / O conference in May: Google wants to help you
Although Pichai is not a founder, this is his second attempt ̵
But Pichai is clearly the public face of the company today, and was also the senior member of the executive board on Wednesday, answering questions from shareholders.
His note is like a response to the growing attention of regulators, press and staff. For the past two years, Pichai has testified about political bias and privacy before the congress, and faced a strike annoyed by reports that the company had made large payments to outgoing executives accused of sexual misconduct. He also came across criticisms of reports of plans to return to China with a censored search engine and to sell artificial intelligence technology to the US military.
The affable CEO mastered this pressure with relaxed grace, as Page and Brin kept themselves out of the limelight. Meanwhile, the US Department of Justice is reportedly preparing for a possible antitrust investigation.
In his letter, released Wednesday in a US Securities and Exchange Commission report, Pichai sounded like a thoroughly sunny topic:
- The company has moved on from its original goal of "organizing the information of the world." Pichai says, "Now we focus on developing an even more useful Google for all, and we're committed to providing all the tools they need to increase their knowledge, health, happiness and success. " You spend time in a way that adds up over the course of a day, "he wrote, citing features such as Google Translate and Smart Compose that allow email to be written faster.
- " One of our most helpful products is YouTube, " he wrote, pointing out all the helpful learning videos people see there, due to months of criticism of the site, including allegations that it is radicalizing teens by leading them to extremist content, promoting children's videos to people who have already looked at erotic videos, and apply rules on hate speech unevenly. (Later, Pichai addresses these issues and states that "removing hate speech is both a hard computer science problem and a tough social issue" and "more problematic or borderline content on YouTube accounts for less than 1% of the consumption on the platform. "
- He writes," W We'd like to help you connect with the people and things you love, "like photos of family and friends, and" help you break away from technology if you want, with Digital Wellbeing. Turn off features like WindDown at night or our FamilyLink app, which lets you manage your children's screen time. "
- " We also question the notion that products need more data to be helpful "- a direct response to the criticism that Google and other large digital platforms are violating users' privacy.
The letter goes and highlights how Google is helping people in developing countries with more affordable online opportunities, helping local communities invest in housing to save journalism with the $ 300 million Google News initiative and so on.
Eighth They also say that this topic of helpfulness continues to be an important part of Google's messaging as the company's review continues to grow.
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