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Tinder swipes left on Google Play Store's payment platform



Dating app Tinder has a UI designed to allow users to make quick decisions on who to meet. In fact, it has become part of pop culture. Swiping to the right on a profile indicates that you are interested in that while swiping to the left means you have no interest. According to Bloomberg, which cited research done by Macquarie analyst Ben Schachter, Tinder's parent company is swiping on Google Play Store's in-app subscription platform. Similar to music streamer Spotify's complaint against Apple, Tinder's parent company, the Match Group, objects to Google taking a 30% cut in in-app revenue generated in its storefront.
Spotify took its complaint to the European Union's competition commission which has opened an antitrust investigation against Apple. But there is a huge difference between iOS and Android. While Android users can easily sideload apps. That could be the difference between being called a monopoly or just an opportunist.

Apple responded by noting that the 30% cut that Spotify CEO Daniel Ek keeps actually drops to 1

5% after a year. As a result, 680,000 Spotify members. These are subscribers who update from the free animal to the premium animal of service between 2014-2016. After that time period, Spotify stopped allowing iOS users to upgrade through Apple's in-app payment system (iAP). Instead, payments for upgrades must be made through Tiny's own payment platform.

Similarly, those using Tinder are being asked to enter their credit card. While Tinder is free, you are limited to 100 right swipes a day. With Tinder Plus and Tinder Gold, you get unlimited swipes and a few other perks as well. Tinder Gold allows users to see who has swiped right on their profile. The latter costs $ 12 per month for a six-month subscription or $ 10 per month for a year's subscription. And Match Group has included ingenious plan to keep subscribers wedded (see what we did there) to its own platform.

Other companies, including Netflix, are looking to collect payments outside Apple and Google's payment platforms

19659006] Episodes of the Epic Games did not work with Fortnite. One of the most popular video games ever, Fortnite had to be downloaded from Epic Games' own website. This was 30% cut of revenue that would have been taken on in-app subscriptions.

More companies are looking to avoid both the App Store and Google Play Store in-app payment systems. Last December, Netflix stops allowing new subscribers to subscribe using the App Store. And even Apple's own customers are concerned that the tech giant is forcing them to pay more for their 30% cut. In fact, Apple's role as a monopoly is forcing them to pay more for apps. The U.S. Supreme Court ruled in May. Apple argued that it merely distributes apps to iOS users by third-party developers. That position helped it win a unanimous verdict from the United States Court of Appeals for the Ninth Circuit, in San Francisco. But the Supreme Court ruled that Apple is actually more than just a distributor of the same software as it is "

Both Google and Apple argue that they are a high-profile storefront for developers


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