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When did Google get as stingy as Apple?



It's almost become a ritual at Apple hardware events: The company is showing new, expensive devices that are available without an almost essential accessory that you need to purchase separately, such B. a quick charger or a monitor stand.

Now Google seems to have read from Apple's Playbook.

At first glance, the company's new Pixel 4 and Pixel 4 XL, which were unveiled at a Tuesday New York City event, are available at competitive prices: $ 799 for the smaller Pixel 4 and $ 899. Dollars for the Pixel 4 XL. However, these entry-level prices apply to models with 64GB of memory, which is pretty pathetic compared to most Android smartphones today. For comparison: Samsung Galaxy S1

0, OnePlus 7 Pro and Huawei P30 Pro all start with 128 GB. In fact, the only other flagship that starts with 64GB of memory – you guessed it – is Apple's iPhone 11/11 Pro.

Pixel's low boot memory is compounded by the fact that you can not expand it with memory cards, just like Apple's iPhones. If you buy the 64GB model, you'll hang out at 64GB. And while you're getting unlimited cloud storage for full-resolution photos from Google with previous pixels, Pixel 4 will not give you the same offer.

The really nasty surprise comes when you open the packaging of the Pixel 4. The phone does not come with headphones – neither headphones nor cables. And there is no USB-C to 3.5mm adapter in the box, which means that even if you have a 3.5mm headphone lying around, you still need to buy a new adapter or find your old one (alright Luck with it).

One could call the move tactical; Google may want buyers to get their new, completely wireless Pixel Buds as well. However, these are only published after six months. So if you have Pixel 4 or 4 XL, you have to find a solution in the meantime. In addition, the buds cost $ 179 – if you add that for the price of pixels, it's $ 978 for Pixel 4 and $ 1,078 for Pixel 4 XL.

The parallels to Apple are obvious, as Apple would do so – but it should be noted that even Apple did not do this although it does offer a pair of wireless buds of its own.

To be fair to Google, the company pre-orders for Pixel 4 and Pixel 4 XL. Each buyer will receive $ 100 worth of credit on the Google Store (Amazon will also provide you with $ 100 credit upon purchase). During the event, Google highlighted the impact of smartphones on the environment, and it makes sense to reduce the amount of items in the package. Instead of putting the headphones in the box, Google gives you a fair amount of credit to buy headphones when you need them, or to buy something else if you do not. However, there are reservations. The balance in the Google Store will be credited within eight weeks of placing your order. This means that you may not be able to get these headphones immediately. Also note that it will expire before launching Pixel Buds, so you will not be able to use it for this purchase. Thank you, Google, for making this easy.

The pre-order deal is nice, but other flagships (which are not called iPhone) also offer pre-order deals. I think it boils down to whether you believe Google's environmental impact story, but it does not really explain the 64GB boot memory or the lack of unlimited cloud storage.

Ultimately buyers will decide if they like this approach – personally I have a dozen headphones, chargers and adapters lying around so I could only do it with the phone in the box, but I'm not sure everyone feels the same , One thing is certain: with previous pixels, you had the feeling that you were getting more for your money. I'm not so sure now.


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