At just 32 years old, Mohammed Bin Salman is Saudi Arabia's second most powerful heir to the throne
A daring reformer, he has quickly and aggressively consolidated power, abandoning Saudi Arabia's traditional succession to the throne
Also considered ruthless by some Praised for his efforts to modernize the country and pursue an ambitious plan to diversify the economy, which explains his visit to the US with Coast-to-Coast VIPs.
His visit to the United States began last week in Washington DC with a White House meeting. Prince Mohammed also stopped in Boston and New York to meet top Wall Street figures, as well as former President Bill Clinton and former Secretary of State John Kerry, before heading west.
The Prince and his entourage landed at Paine Field in Everett, Seattle on Friday afternoon, where he had reportedly met top Boeing managers. In the city, he also met with Bill Gates and reportedly with Jeff Bezos and possibly the CEO of Starbucks. Details of his itinerary have not been published.
Following his trip to Western Washington, there are reports that he will meet with the top names in technology and entertainment in California. Axios reports on expected meetings with Apple CEO Tim Cook and top Google executives. During the trip to Los Angeles, he is expected to meet with Oprah Winfrey, Walt Disney CEO Robert Iger, studio heads and talent agent Ari Emanuel and possibly Rupert Murdoch.
Axios reports that his last stop will be Houston, where he is expected to meet with former President George HW Bush and former Secretary of State James Baker.
The Cyclone Journey is designed to strengthen American-Saudi relations and attract new business and American investment. Prince Mohammed has talked about plans for major economic and social changes in Saudi Arabia that will involve the development of an economy that has long depended on oil.
His vision includes building the technical sector in Saudi Arabia, as well as tourism and entertainment.
Under his leadership, Saudi Arabia has enforced important social reforms, including the banning of cinemas. Women in Saudi Arabia have also been granted more rights, including the ability to drive.
But regional experts say universal rights still remain an issue, and Prince Mohammed made headlines for controversial arrests of hundreds of business people and officials last year.
Related: "Saudis to use coercion and abuse over the New York Times
His visit to the US includes the direct participation of Saudi Arabia in the civil war in Yemen, which is widely used as a proxy war between Rival in Saudi Arabia and Iran.
The UN has named the conflict, which the United Nations calls the worst humanitarian humanitarian crisis of our time.