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Why Volkswagen chose Microsoft Azure instead of AWS



Microsoft has experience in the automotive industry far beyond Volkswagen. The company has highlighted Aston Martin, Honda, Mazda, and the Renault-Nissan Alliance as Azure customers, and Nadella said in an interview with the Wall Street Journal in 2016 that Daimler, BMW, Ford, and Toyota are "significant customers of ours "[19659002]" I'm very excited about all the automakers that use Azure today, "Satya Nadella said in an interview.

Microsoft will not bring Azure sales out, but Morgan Stanley analysts account for almost 10 percent of sales in the last quarter. Jay Vleeschhouwer, an Griffin Securities analyst, predicts $ 1

6 billion in revenue in 2019, representing 12.6 percent of Microsoft's total revenue. As a result, AWS would be less than half the size of AWS, with analysts surveyed by FactSet expected to grow to $ 35 billion this year.

"At some point, the car cockpit could be a new battleground," said Vleeschhouwer. Who has a "buy" rating at Microsoft and does not cover Amazon. He introduces speech assistants in the car- "" Alexa, take me home, "something like that."

While Volkswagen is pushing workloads to Microsoft, AWS has listed all of its major car business with BMW, Audi and the Toyota Research Institute as customers. A Volkswagen employee talked about using Amazon's cloud at the AWS re: Invent conference in November in Las Vegas.

In an e-mail statement, an AWS spokesman said that in addition to the traditional car companies Lyft, Uber, Grab and Ola are all customers.

"The interest in AWS from the automotive industry is growing significantly on a strong base," the spokesman said, adding that customers "receive most of the features, innovation, agility, safety, performance, and performance." Ecosystem options of another infrastructure provider. [194559002] WATCH: Microsoft and Walgreens Introduce 7-Year Partnership Agreement


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