WTF ?! Microprocessing in full-price games is usually a cynical cash-slip of companies that want to squeeze the consumer every last penny. It's something that Activision has a long-standing reputation for, and nowhere is this more apparent than in Call of Duty: Black Ops 4, where players are charged $ 1 for a true point.
Activision has just launched a new series of in-game articles for the COD: BO 4 Black Market. One of them is an "open dot" – a single red dot used as a reticle for the reflex sights.
The open point usually costs 100 COD points, which is one dollar. But in an act of unprecedented generosity, Activision now offers it for 50 COD ($ 0.50) as part of the "Season's Savings" sale campaign, which runs until Jan. 1
Standard microtransactions, on the other hand, are still part of many full-price titles. A prime example of this is Assassin's Creed Odyssey, which, while a fantastic game, was hampered by the inclusion of microtransactions that allowed players to move up faster ("for those who value their time") or give them more gold and resources.  Most companies will argue that paying extra extras in a game is completely voluntary, and as long as people continue to spend money there is no reason to stop loading things like little red dots.